EcoChic Hong Kong

EcoChic Hong Kong propelled the concepts of sustainable fashion into the hearts of Asia’s hottest-heeled fashionistas at a runway show including 21 local and international designers that took place at the highly hip W Hong Kong on 30th October, 2008. The fashion show was revealed in three parts. Part 1 was vintage and secondhand clothing, much of which was donated by Hong Kong’s high-society; part 2 was sustainable ready-to-wear designers; and part 3 was sustainable couture made using sustainable textiles by local and international designers. Collectively, the fashion-forward event also won the minds of a 400 strong audience, including senior representatives from retail, media and manufacturing.

The fashion show gala also boasted a prominent green carpet, an Oscar-worthy entrance moment for Hong Kong’s environmentally-focused-celebrities to share their environmental insights with a formidable media line-up.

We loved it because this was our first large-scale fashion show gala that we delivered to high-acclaim to our home audience that subsequently stimulated a wide range of consumer focused media coverage on the broader issue of sustainability.

Meet the designers that took part in our eMPORIUM:

Part 1: Vintage

Including designs by Versace, Mandalay, Matthew Williamson, Chloé, Diane von Furstenberg, Thierry Mugler, Valentino, Chanel and Norma Kamali.

Part 2: Sustainable Ready-to-Wear
Bahar Shaphar Belle & Dean Deborah Lindquist
Icicle Meiling Chen Mika
Popomomo Sharkah Chakra Sublet
Part 3: Sustainable Couture           
Arrogant Cat Barney Cheng Cecilia Yau
Diane von Furstenberg Dorian Ho Exotic Eclectic Unique Antique
Johanna Ho Madame Marie Nathan Jenden
Ruby Li Sonjia Norman Thakoon

 

Fashion Show Photos

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