BYT has arrived! Championing Redress' 10 year legacy, BYT, the luxe up-cycled social impact fashion brand - with an ambition to prove that fashion can be a force for good - enjoyed its runway debut this month in Hong Kong before hitting Lane Crawford's prestigious retail store and global online platform. BYT is passionate about providing opportunities for Bold Young Talents and this first up-cycled collection was designed by EcoChic Design Award Alumni, Kévin Germanier and Victor Chu, and hopes to catch the attention of Asia's increasingly ethical consumers. An exclusive line of BYT x Barneys New York up-cycled jackets will also be hitting the US market soon... and what's more - Redress will receive 10% of BYTs profits! Catch it - and love it - whilst you can.
Driving waste from runway to retail