To encourage the public to move away from over-consumption and impulse-buying to more environmentally conscious wardrobes, AIGLE Hong Kong is continuing its partnership with Redress for a third year of support.
AIGLE Hong Kong’s Green Friday initiative offers an alternative to Black Friday by encouraging everyone to opt for fashion brands that are more durable and sustainable.
This year, 5% of all sales in Hong Kong stores plus the online Hong Kong sales on Friday, 25 November will be donated to Redress to support our work in educating and empowering the fashion industry and consumers to reduce clothing’s negative environmental impact by shifting to circular solutions.
Let's put our dollars where it counts!