We are thrilled to release a preview of the collections created by our 10 stunning Redress Design Award 2021 finalists who apply a wide range of sustainable and circular design approaches to tackle and transform industry waste. This editorial shoot offers a glimpse of what will be showcased at the Grand Final Fashion Show on 11 September held in Hong Kong – and livestreamed to the world.
The creative direction of the photoshoot reflects the digital future of fashion and spotlights the forward-thinking designers tackling fashion’s waste predominantly through reconstruction, upcycling and zero-waste techniques. In response to the core brief of the competition, the finalists give second life to a variety of waste from end-of-rolls or samples, and consumer waste, like suits and uniforms; through to more unusual waste streams like damaged camping equipment and old sailing flags.
Participating from their homes across the world – Germany, Hong Kong, India, Mainland China, Taiwan, United Kingdom, and the United States of America – the ten hopefuls are soon to join us for a jam packed schedule of digital educational challenges and masterclasses and to face the judges in the run up to the grand final.
SAVE THE DATE FOR THE GRAND FINAL FASHION SHOW
The Redress Design Award 2021 Grand Final Fashion Show will be livestreamed globally on Saturday 11 September 2021, at 6:30pm (HKT) /12:30pm (CET) via Facebook and Weibo. Save the date here: https://fb.me/e/1zmpxj3Zj
EXPLORE THE FULL PHOTOSHOOT HERE: https://www.redressdesignaward.com/2021/fashion-shoot/
The Redress Design Award 2021 Photoshoot Credits:
● Models: Beanju C and Alfred J
● Creative Stylist: Kieran Ho
● Photographer: Karl Lam
● Hair: Marco Chan for KMS
● Make-up: Karen Yiu for Hong Kong Makeup Artist
● Venue: Karl Studio, Chai Wan, Hong Kong