Video
Reinventing Discarded Clothing into Wardrobes
Created by
Redress
,
2023
The world is awash with unwanted clothes; more than 100 to 150 billion items of clothing are produced every year1; and the majority of clothes will meet their (unnecessary!) fate in landfill or incineration at the end of their life.2 To transform this, we need to keep clothes in use for as long as possible by learning sustainable consumer care techniques like washing, repairing, altering, and redesigning.
Watch Redress’ Founder, Christina Dean as she challenges what people think nobody else wants! Plucking from the jaws of a textile recycler in China, Christina rescues dumped and dirty clothes and, alongside fashion stylist Janet Ma, injects sustainable consumer care techniques to bring waste back into wardrobes.
As fashion consumers, we have huge power to transform the fashion industry, from how we shop to how we care. Learn more with Redress’ book Dress (with) Sense: a practical guide to a conscious closet, which covers how to buy, wear, care, and dispose of clothes more sustainably. Power to the people, that’s what we say!
Footnotes
1More than 100 billion according to McKinsey & the Ellen MacArthur Foundation, 2015. The World Economic Forum & ShareCloth state that 150 billion garments are produced in a year, 2016.
2Global Fashion Agenda and The Boston Consulting Group (2017), Pulse of the Fashion Industry